Pop-up concerts of early music come to a successful end

As in the previous year, the concerts took place on four holidays in July and September in the old town of Innsbruck. They were introduced by a flash mob in the town hall galleries. This gave locals and tourists the opportunity to listen to early music at no admission fee at a total of six different freely accessible locations. In addition to well-known groups such as the Haller Stadtpfeifern and the recorder ensemble Wood & Soul, new faces such as Zeitgeist Hullygully were also on display.

All of them pursued the same goal: to give the audience – or rather, listeners – an insight into early music. The works performed were primarily from the 15th to 17th centuries and brought the relatively unknown genre back to life in Innsbruck for two months. Both the eight concerts and the flash mob were organized by six students from the international Master's degree program in Sports, Culture & Event Management at the Kufstein University in cooperation with the Innsbruck and its Holiday Villages tourist board.

THROUGH POSITIVE RESONANCE

The concerts were met with a very positive response from both the artists and the audience. Some of the locals became familiar faces over the course of the concerts, with local shop owners asking when the next concert would take place. The feedback from the artists was also extremely positive: each of the groups was keen to be part of the project again next year.

Thanks to the lifting of the coronavirus restrictions that had affected events last year, some of the concerts were very well attended. In particular, the Innsbruck Wind Ensemble was able to give a total of over 200 changing visitors an insight into the world of early music; there were numerous requests for a new edition next year.