About Us
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Mission Statement

Our Vision

  • Innovation: 
    Through innovative and creative teaching and research we set standards for future developments in business and academic life.
  • Uniqueness: 
    Our programs of studies are unique; they stand as a guarantee that the personalities educated and trained at our university have outstanding professional prospects.
  • Internationalism: 
    As an internationally networked university we live by diversity and foster an understanding of people from different cultures.
  • Independence: 
    As an independent university rooted in the region we make a purposeful social contribution and enhance the location of Kufstein and the Tyrol.

Our Mission

We encourage and challenge our students with the focus on academic professional training with practical relevance. In our view, personal and individual support is crucial. Our graduates are conscientious personalities with ethical principles, ready to solve the problems of tomorrow. Our networks support them both during and after their degree, always maintaining close contact.

International standards, mobility and permanent innovation of knowledge are fundamental for us. We see quality awareness on all levels as the foremost imperative. We have committed ourselves to continuous development into a learning organization. We achieve this through constant scrutiny of our strategies, structures and processes.

Our Values and Principles

  • Knowledge & transfer
    Knowledge and education are our highest values. The integration of theory and practice is of central importance. As a university we are conscious of our duty to lead by example and promote curiosity and a spirit of inquiry at all levels. Teaching is aligned with the latest developments in the field.
  • Openness & diversity
    A modern and open society presupposes mutual respect and equal treatment of all people. We assert our commitment to an organization that accepts different points of view, seeks consensus and stands out for its openness and appreciation.
  • Trust & commitment
    Personal contact and intensive exchange are important to us and contribute to the appreciative culture of dialogue. In this way we promote teamwork and community spirit and are a reliable partner. We foster the compatibility of university and family life.
  • Identification & community
    We create the basis for identification with our university and work constantly to make students, alumni, staff and partners proud of the institution’s achievements through their collective efforts.

News of the FH Kufstein

Sind klassische Motivationsansätze fehlerhaft?

Zur Motivationssteigerung gibt es unzählige Vorschläge, aber auch von Sinnkrisen ist die Rede. Roman Stöger, Professor für Strategische Unternehmensführung an der FH Kufstein Tirol, nennt in einem Zeitungsbeitrag fünf Faktoren, die eine wichtige Rolle spielen.

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Studierende weisen Markenimageeffekte von Premiummarken auf Billig-Marken nach

Studierende des Bachelorstudiengangs Marketing & Kommunikationsmanagement haben in der Lehrveranstaltung “Marktforschung” erforscht, wie sich VerbraucherInnen vom Markenimage beeinflussen lassen.

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FH Kufstein Tirol auf Europas größter internationaler Konferenz für höhere Bildung

Mit 200 Partneruniversitäten hält die Kufsteiner Fachhochschule ein breites internationales Netzwerk. Um den Studierenden weiterhin Austauschmöglichkeiten auf der ganzen Welt garantieren zu können, waren Vertreter der FH auf der EAIE 2018 Konferenz in Genf.

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