Business Management FT
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Value(s)-Based Corporate Management

level of course unit

first cycle, Bachelor

Learning outcomes of course unit

Students:
• are familiar with the fundamentals of corporate valuation and are able to calculate as well as interpret selected key values.
• are able to base corporate management decision processes on the idea of value orientation.
• understand how investment and financing decisions as well as operating decisions affect corporate value.
• are familiar with the fundamentals and methods of a monetary and immaterial corporate valuation.
• are familiar with the fundamentals of value-oriented management

prerequisites and co-requisites

not applicable

course contents

Part A: Concepts of “value orientation” in corporate management: fundamentals of terms and content of a value(s) based corporate management.
Part B: Fundamentals of corporate assessment:
Reasons for, concepts and methods of internal and external corporate assessment, critical look at different assessment approaches and value-oriented indicators.
Part C: Development of a value-oriented corporate strategy:
1) Development of a value-oriented corporate strategy: vision, expectations, strategy development process.
2) Analysis and operationalization of leverage to increase value: a) growth, b) operational excellence, c) financial structure and asset structure as well as d) portfolio management.
Part D: Determination and management of immaterial value drivers:
Purpose and assessment of immaterial capital of a business, development of a knowledge stock) (“Zukunftscheck Mittelstand”).
Part E: “The value of values”:
Analysis and assessment of “values”; fundamentals of value management.

recommended or required reading

Dillerup, R.; Stoi, R. (2011): Unternehmensführung. 3. Aufl., München: Vahlen.
Gleißner, W. (2004): Future Value: 12 Module für eine strategische wertorientierte Unternehmensführung. Wiesbaden: Gabler.
Weber, J.; Bramsemann, U.; Heineke, C.; Hirsch, B. (2004): Wertorientierte Unternehmenssteuerung: Konzepte - Implementierung - Praxisstatements. Wiesbaden: Gabler.
Coenenberg, A.; Salfeld, R. (2007): Wertorientierte Unternehmensführung: Vom Strategieentwurf zur Implementierung. 2. Aufl., Stuttgart: Schäffer-Poeschel.
o.V. / Offensive Mittelstand (2006, Hrsg.): Unternehmensführung für den Mittelstand: Strategie, Liquidität, Risikobewertung, Führung, Kunden-pflege, Organisation, Unternehmenskultur, Personalentwicklung, Prozesse, Beschaffung, Innovation, Wiesbaden: Schäffer-Poeschel.
Schierenbeck, H.; Lister, M. (2002): Value Controlling: Grundlagen Wertorientierter Unternehmensführung. Schierenbeck Management Edition, 2. Aufl., München u. Wien: Oldenbourg.
Weber, J.; Bramsemann, U.; Heineke, C.; Hirsch, B. (2004): Wertorientierte Unternehmenssteuerung: Konzepte - Implementierung - Praxisstatements. Wiesbaden: Gabler.
Wieland, J. (2004, Hrsg.): Handbuch Wertemanagement: Erfolgsstrategien einer modernen Corporate Governance, Hamburg: Murmann.
Siller, H. (2011): Normatives Controlling. Wien: Facultas.

assessment methods and criteria

written examination and/or study work

language of instruction

German

number of ECTS credits allocated

3

planned learning activities and teaching methods

Lecture, group work, presentation and task discussion

semester/trimester when the course unit is delivered

3

name of lecturer(s)

Dipl.-Wirtsch.-Ing. (FH) Lukas Biberacher, MBA

year of study

2.year of studies

recommended optional program components

not applicable

course unit code

FIN.3

type of course unit

compulsory

mode of delivery

In-class course

work placement(s)

not applicable