Business Management FT
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Geschäftsmodell: Analyse & Anwendung

level of course unit


Learning outcomes of course unit

English version will be available soon

prerequisites and co-requisites

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course contents

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recommended or required reading

Bock, A. J., & George, G. (2018). The business model book: Design, build and adapt business ideas that drive business growth. Harlow, UK: Pearson.
Gassmann, O., Frankenberger, K., & Csik, M. (2014). The business model navigator: 55 models that will revolutionise your business. Harlow, UK: Pearson.
Glauner, F. (2016). Zukunftsfähige Geschäftsmodelle und Werte: Strategieentwicklung und Unternehmensführung in disruptiven Märkten. Berlin-Heidelberg: Springer Verlag.
Klasen, J. (2019). Business Transformation: Praxisorientierter Leitfaden zur erfolgreichen Neuausrichtigung von Unternehmen und Geschäftsfeldern. Wiesbaden: Springer Verlag.
Linz, C., Müller-Stewens, G., & Zimmermann, A. (2017). Radical business model transformation: Applying behavioural insights for improved organizational strategy. London: Kogan Page.

assessment methods and criteria

English version will be available soon

language of instruction


number of ECTS credits allocated


planned learning activities and teaching methods

English version will be available soon

semester/trimester when the course unit is delivered


name of lecturer(s)

Director of Studies

course unit code


type of course unit

integrated lecture

mode of delivery


work placement(s)