International Business Studies FT
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Business Administration Project I

level of course unit

first cycle, Bachelor

Learning outcomes of course unit

Students will:
be able to apply their knowledge from different areas of business administration in a real project;
be able to use this knowledge to make different target-oriented decisions.

prerequisites and co-requisites

not specified

course contents

The sub areas of business management are put into context here via an IT based project. By working on business management related problems within the project, students will learn to understand the interdependent relationships between these problems and this knowledge will help them to make goal oriented managerial decisions.

recommended or required reading

Schubert, P.: E-Business-Integration: Fallstudien zur Optimierung elektronischer Geschäftsprozesse, München, 2003.
Schwedler, E.: Kompaktwissen Marketing. Wiesbaden, 2000.
Wirtz, B.: Electronic Business. 4. Aufl., Wiesbaden, 2013.
Wöhe, G. u. U. Döring: Einführung in die Allgemeine Betriebswirtschaftslehre. 25. Aufl., München, 2013

assessment methods and criteria

Written exam and/or scientific paper and/or presentation

language of instruction

German

number of ECTS credits allocated

4

planned learning activities and teaching methods

Lecture, group work, presentation and task discussion

semester/trimester when the course unit is delivered

3

course-hours-per-week (chw)

2

name of lecturer(s)

Asc. Prof. (FH) Mag. Kurt Hoffmann,Prof. (FH) Dr. Roman Stöger

year of study

2nd year

recommended optional program components

not specified

course unit code

V.UF1.3

type of course unit

compulsory

mode of delivery

In-class course

work placement(s)

not applicable