Marketing & Communication Management FT
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Team Building

level of course unit

first cycle, Bachelor

Learning outcomes of course unit

This course provides students with competencies in the fields of team building and group dynamics in order to prepare them to work in groups, steer groups, head teams and lead personnel. Theories related to working in a team will help students to develop skills for practical implementation.

prerequisites and co-requisites

not applicable

course contents

This course aims to, under the supervision of lecturers, integrate students as a group into the new ‘university’ context and the new environment in order to help them get started and to strengthen cooperation from the start. This is achieved by providing students with an introduction to the theories of team building and communicative action.
Students will also acquire the skills necessary to better understand interpersonal communication processes, make expectations and conditions explicit and transparent within the new context and work more efficiently.

The course covers the following subject areas (in each case with practical examples):
- Sociology of work
- Actor-network theory by Bruno Latour
- Recruitment processes, assessment centres looked at from a critical vantage point
- Ethical and social norms in the team-building process
- Project structures in a globalized world

recommended or required reading

Schulz von Thun, F. (2004): Miteinander reden (Band 1 – 3). rororo Gellert, M. / Nowak, C. (2002): Teamarbeit – Teamentwicklung – Teamberatung: Ein Praxisbuch für die Arbeit in und mit Teams. Limmer, C

assessment methods and criteria

- permanent monitoring
- Confirmation of participation in character-building courses

language of instruction


number of ECTS credits allocated


planned learning activities and teaching methods

Integrated course, case studies, discussion, group work

semester/trimester when the course unit is delivered


name of lecturer(s)

Dipl.-Soz.-Päd. (FH) Bernhard Demmel,Annette Reiners, MA

year of study

1.year of studies

recommended optional program components

not applicable

course unit code


type of course unit

compulsory (integrated lecture)

mode of delivery

In-class course

work placement(s)

not applicable