Sports, Culture & Event Management PT
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Graphic Art & Design

level of course unit

first cycle, Bachelor

Learning outcomes of course unit

Students know the effect of shape, color and font. The can produce cross-media products by preparing the visuals (both creative and technical aspects) and use Adobe products to implement these. Students can develop and accomplish the creative tasks necessary for an agency.

prerequisites and co-requisites

not applicable

course contents

Introduction to the basics of cross-media production using project examples, Photoshop composition, retouching and correction methods, InDesign structure, fonts and graphics, color theory, and design basics in relation to data formats and navigation.

recommended or required reading

Robert Klaßen, Adobe Photoshop CS6 Der professionelle Einstieg, Galileo Design
Andrea Forst, Adobe InDesign CS6, Galileo Design

assessment methods and criteria

applied project thesis

language of instruction


number of ECTS credits allocated


planned learning activities and teaching methods

integrated course, case studies, discussion, group work

semester/trimester when the course unit is delivered


name of lecturer(s)

Jonas Wilhelm, BA

year of study

second year of studies

recommended optional program components

not applicable

course unit code


type of course unit


mode of delivery


work placement(s)

not applicable