International Cultural Management
level of course unit
first cycle, Master
Learning outcomes of course unit
Upon completion of this course students will be able to:
- assess the innovation potential of artistic production for society
- analyze decision-making processes in cultural management and their relation to economy, politics and education
- distinguish between public institutions and the creative industries
- distinguish between legal frameworks, funding structures and organizational forms of cultural organizations
- describe the relationship between audiences and cultural organizations
- implement audience development into cultural organizations
prerequisites and co-requisites
not applicable
course contents
- Art as a model for management in general
- Freedom of art and the diversity of democratic discourse
- Public, non-profit and for-profit cultural organizations
- Creativity and innovation in the creative industries
- Public-private partnerships in cultural management
- Potentials and problems of world heritage sites
- Audience research and audience development
recommended or required reading
Bollo, A.; Da Milano, C.; Gariboldi, A., & Torch, C. (2017). Study on Audience Development. How to place audiences at the center of cultural organizations. Brussels: European Union.
Küpers, W.; Sonnenburg, S.; Zierold, M. (eds.) (2017). Rethinking Management. Perspectives and Impacts of Cultural Turns and Beyond, Wiesbaden: Springer.
Carnwarth, J. D.; Brown, A. S., (2014), Understanding the Values and Impacts of Cultural Experiences. London: Arts Council of England.
International Journal of Arts Management
The Journal of Arts Management, Law, and Society
assessment methods and criteria
presentation, examination
language of instruction
English
number of ECTS credits allocated
4
eLearning quota in percent
25
course-hours-per-week (chw)
2
planned learning activities and teaching methods
integrated course
semester/trimester when the course unit is delivered
1
name of lecturer(s)
Team SCEM
year of study
1
recommended optional program components
none
course unit code
zv.BA2
type of course unit
integrated lecture
mode of delivery
Compulsory
work placement(s)
not applicable