Survey POTENTIALe Messe Art and Design Feldkirch

In 2016 the cultural festival POTENTIALe celebrated its second anniversary in Feld­kirch, Vorarlberg and took place from Oc­tober, 24th until November, 13th. The festival followed a new integrative concept, offering a variety of cultural activities throughout the whole urban space of Feldkirch. Origi­nally, the POTENTIALe has been developed around the design trade show ArtDesign which has been taken place in Feldkirch for ten years. In 2015 8.000-10.000 people visited the POTENTIALe over the course of three weeks. The city marketing and tour­ism department of Feldkirch commissioned the group of students to conduct a visitor poll of the cultural festival in Feldkirch from November 11th - 13th 2016. The goal of the survey was to identify how the cultural fes­tival is perceived and visited by the people, independently from the well-established fair ArtDesign. The project has been realized by four students.