Business Management FT
Apply Icon

Scientific Presentation

level of course unit


Learning outcomes of course unit

The students are able to academically prepare a topic from the department of business management and to independently work on a central question. The students’ self-organization and time management skills are encouraged. The students learn the ability to apply theoretical knowledge from their studies in the Bachelor thesis. The students have analytical and academic reflection skills for company-specific problems. They also learn how to present academic papers to a research community.

prerequisites and co-requisites

All subjects of the first five semesters

course contents

• Structure of an academic presentation
• Creating slides for a presentation
• Important technical terms (validity, reliability, representativeness, etc.)
• Identification of limitations of an academic work
• Argumentation, discussion and defense of one’s own results

recommended or required reading

Kipman, U., Leopold-Wildburger, U., & Reiter, T. (2018). Wissenschaftliches Arbeiten 4.0: Vortragen und Verfassen leicht gemacht. Berlin-Heidelberg: Springer Verlag.
Renz, K.-C. (2016). Das 1 x 1 der Präsentation: Für Schule, Studium und Beruf. Wiesbaden: Springer Verlag.
Schulenburg, N. (2018). Exzellent präsentieren: Die Psychologie erfolgreicher Ideenvermittlung – Werkzeuge und Techniken für herausragende Präsentationen. Wiesbaden: Springer Verlag.

assessment methods and criteria

• Final presentation and
• Handout

language of instruction


number of ECTS credits allocated


course-hours-per-week (chw)


planned learning activities and teaching methods

• 100 % of the event is covered by eLearning. A combination online phase (inductive method for independent acquisition of knowledge and practice of tasks) is used. • The students must present and discuss the results of their Bachelor thesis via a digital platform (digital classroom).

semester/trimester when the course unit is delivered


name of lecturer(s)

Director of Studies

year of study


recommended optional program components


course unit code


type of course unit

integrated lecture

mode of delivery


work placement(s)

not applicable