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Organisational Theory & Strategic Management

level of course unit

second cycle, Master

Learning outcomes of course unit

The students will become conversant with the classical theories of the organization and the basic propositions of behavior theoretical and system theoretical and situative approaches. Using this as a starting point the students will acquire the ability to use unaided the most important analysis and planning instruments in order to obtain an overview of the situation of the company and its goals. Furthermore, on the basis of quantitative data, they will be able to define the company goals and then to coordinate and control activities to achieve these goals.

prerequisites and co-requisites

Fundamentals of Business Administration

course contents

This course, presented in English, deals at the beginning with classical theories of the organization. This will be followed by theories of symbolism and overview concepts (reframing, organizational metaphors, reframing organizations). Various approaches will be addressed. In the latter cases the focus will be as follows: - Behavior theoretical approaches - System theoretical approaches - Situative approaches Complementary to the topics of organization theory the following topics of strategic management will be addressed in depth: areas of strategy in the organization, marketing, competition, creativity and innovation – as will also be the schools of strategic management according to Mintzberg (with the aspects design, positioning, entrepreneurship, planning, culture, learning, environment, cognitive, power and configuration). Finally the instruments of strategic management (five forces, BCG matrix, SWOT, stakeholder matrix, . . .) will be presented in detail.

recommended or required reading

Bolman, D. (2008): Reframing Organizations - Artistry, Choice and Leadership. John Wiley & Sons
Mintzberg, H. / Ahlstrand, B. / Lampel, J. (2008): Strategy Safari - The Complete Guide Through the Wilds of Strategic Management. Prentice Hall
Porter, M. (2003): The Competitive Strategy: Techniques for Analyzing Industries and Competitors. Free Press
Steinmann, H. / Schreyögg, G. (2002): Management, Grundlagen der Unternehmensführung, Konzepte - Funktionen - Fallstudien. Gabler

assessment methods and criteria

written examination, project or seminar paper

language of instruction

English

number of ECTS credits allocated

3

planned learning activities and teaching methods

Integrated course, case studies, discussion, group work

semester/trimester when the course unit is delivered

2

name of lecturer(s)

director of studies

year of study

1.year of studies

recommended optional program components

not applicable

course unit code

MTR.1

type of course unit

compulsory (integrated lecture)

mode of delivery

In-class course

work placement(s)

not applicable