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Sports Management I (E)

Niveau

first cycle, Bachelor

Learning outcomes of the courses/module

The students are aware of the specifics of the sports market and its actors and goods. They can understand and explain fundamental sectors, concepts and theories (and the corresponding empirical findings) of sports management and reflect on them against the background of a later career in the field of sport. The students develop an understanding for the connection of the different sectors and areas of sports management and are able to work out overarching questions. The students develop cognitive abilities as well as their decision-making and problem-solving skills.

Prerequisites for the course

not applicable

Course content

Basic concepts and theories of sport management are covered. This includes an introduction to the environment of sport management, the comparison of different sports systems, the fundamentals of organizational culture, strategic management and special features of personnel management in sport organizations. Central aspects of sports marketing, sports event management and sports tourism are also covered.

Recommended specialist literature

Bölz, M. (2015). Sport- und Vereinsmanagement. Sport organisieren und vermarkten. Stuttgart: Schäffer-Pöschel. Byers, T., Slack, T. & Parent, M. (2012). Key concepts in sport management. NY: Sage. Hoye, R., Smith, A., Nicholson, M., & Stewart, B. (2015). Sport management: principles and applications. London: Routledge. Pedersen, P. M., & Thibault, L. (2018). Contemporary Sport Management. Champaign, Ill.: Human Kinetics. Schütte, N. (2016). Grundwissen Sportmanagement. UTB.

Assessment methods and criteria

Written exam

Language

English

Number of ECTS credits awarded

3

Share of e-learning in %

20

Semester hours per week

2.0

Planned teaching and learning method

Integrated course, case studies, discussion, group work, presentations

Semester/trimester in which the course/module is offered

1

Name of lecturer

Team SCEM

Academic year

first year of studies

Key figure of the course/module

vz.SPM1.1

Type of course/module

integrated lecture

Type of course

Compulsory

Internship(s)

not applicable