Automotive Management

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The participants:
- understand the basic margin situation
- understand the purpose of dealership size categories
- are familiar with the core functions within a car dealership and know which functions are required in each size category
- understand the respective differences in the organization and structure (of the individual size categories)
- are familiar with the departments of the car dealership
- are familiar with the tasks and objectives of the individual roles within management
- are able to draft and evaluate job descriptions

none

- Structure and organization of a car dealership
- Objectives and individual departments within the car dealership
- Organizational structure and workflow
- Job descriptions and role specifications
- Basic knowledge and relationships between manufacturers/importers and dealerships
- Organizational charts for different sizes of dealerships
- Core processes: Sales, Service, Technical Centre, Finance

Ebel, B., Hofer, M. B., & Al-Sibai, J. (2014). Automotive Management. Springer Berlin Heidelberg.
Parment, A. (2016). Die Zukunft des Autohandels. Springer Fachmedien Wiesbaden.
Thommen, J.-P., Achleitner, A.-K., Gilbert, D. U., Hachmeister, D., & Kaiser, G. (2017). Allgemeine Betriebswirtschaftslehre: Umfassende Einführung aus managementorientierter Sicht. 8. Aufl., Wiesbaden: Springer.
Wöhe, G., Döring, U., & Brösel, G. (2016). Einführung in die Allgemeine Betriebswirtschaftslehre. 26. Aufl., München: Oldenbourg.

Portfolioarbeit

German

6

ILV (Blended Learning)

1