Commitee TIBCOM 2026

Prof. (FH) Dr. Wolfgang Reitberger, MSc

Director of Studies Bachelor Marketing & Communication Management, Master Digital Marketing

Prof. (FH) Dr. Alexandra Brunner-Sperdin

Vice Director of Studies Bachelor Marketing & Communication Management| Master Digital Marketing | Professor (FH) for Marketing

Details

Research focus: Destination development & positioning, resilience (business & destination-related), crisis management, SMEs, digital employer branding in tourism | Teaching areas: Strategic marketing, brand management, research methodology and academic writing

Prof. (FH) Dr. Peter Schneckenleitner

Professor (FH) for Communication Management

Details

Research focus: AI Interaction, Corporate Communication, Media Literacy, Political Communication, Media Use | Teaching areas: Communication Theory, Corporate Communication, Omnichannel Marketing, Media Literacy

Asc. Prof. (FH) Mag. Uta Fessler-Purkarthofer, MBA

Lecturer for Digital Marketing

Prof. Dr. Bert Neumeister, MA

Professor of Media & Communication Management

Details

Research focus: International marketing communication, media management, media and society | Teaching areas: Brand management and positioning, marketing strategy, advertising psychology