Business Management FT
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Competence & Talent Management /

level of course unit

Bachelor

Learning outcomes of course unit

The students
• can develop and set up a research design adapted to a problem.
• are able to present the state-of-the-art in a research field with reference to relevant journals (literature review).
• are able to recognize pitfalls of scientific work, to reflect critically on results and to discuss limitations of statements.
• are able to work on a scientific paper of medium complexity and manageable size and to write it down.
• can use artificial intelligence as an auxiliary tool conscientiously and reflectively in the context of scientific work.

prerequisites and co-requisites

None

course contents

Part A: Research techniques for writing a literature review:
• Determining key words and researching appropriate journal articles.
• Techniques for screening scholarly articles and elaborating on key findings
• Developing a literature review matrix to systematically record researched journal articles
• Excursus I: Proper citation of journal articles and inclusion in the bibliography (APA style, Harvard style, etc.)
• Excursus II: Use of artificial intelligence for linguistic optimization, summarization of texts, presentation of data, etc.

Part B: Limitations and approaches for further research
• Recognition of possible limitations of a scientific paper (sample size, structure of interviewees, proof of expert status, implementation of pre-test incl. pre-test sheet and confirmations etc.)
• Identifying approaches for further research (reason and purpose of approaches for further research, recognition of possible approaches, formulation of approaches)

Part C: Discussion of selected best and worst practice cases:
• Preparation of a scientifically oriented handout
• Preparation of a scientifically oriented presentation
• Preparation of a scientifically oriented literature review

recommended or required reading

• Bänsch, A., & Alewell, D. (2020). Wissenschaftliches Arbeiten. Berlin/Boston: Walter De Gruyter GmbH.
• Oehlrich, M. (2022). Wissenschaftliches Arbeiten und Schreiben: Schritt für Schritt zur Bachelor- und Master-Thesis in den Wirtschaftswissenschaften. Wiesbaden: Springer Verlag.
• Theisen, M. R., & Theisen, M. (2021). Wissenschaftliches Arbeiten: Erfolgreich bei Bachelor- und Masterarbeit. München: Verlag Franz Vahlen.

assessment methods and criteria

• Homework and
• Quiz

language of instruction

German

number of ECTS credits allocated

2

eLearning quota in percent

0

course-hours-per-week (chw)

1.5

planned learning activities and teaching methods

• 25% of the course is covered by eLearning. A combination of online phases (inductive method for the independent acquisition of knowledge and for the practice of tasks) and presence phases (deductive method, in which assistance is given in the learning process and knowledge is conveyed via frontal lectures) is used.
• Solution of case studies in the context of group work

semester/trimester when the course unit is delivered

4

name of lecturer(s)

Director of Studies

year of study

2

course unit code

WAM 2

type of course unit

integrated lecture

mode of delivery

Compulsory

work placement(s)

not applicable

Contact

Situm Mario
Prof. (FH) DDr. Mario Situm, MBA
Director of Studies Business Management
+43 5372 71819 147
Mario.Situmfh-kufstein.ac.at
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