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Digital Transformation & Artificial Intelligence III: Communication & Practical Project
level of course unit
1. Study cycle, BachelorLearning outcomes of course unit
The students:
• know the impact of digitization on communication and information.
• can apply project management methods to digitization.
• are capable of implementing digitization in the form of a project on a company.
• master the "tools” to achieve digitization.
• know the impact of digitization on communication and information.
• can apply project management methods to digitization.
• are capable of implementing digitization in the form of a project on a company.
• master the "tools” to achieve digitization.
prerequisites and co-requisites
Successful completion of the courses: Digital Transformation I (Basics) and Digital Transformation II (Markets & Companies)
course contents
• Impact of digitization on communication and information using proven concepts (stakeholders, etc.)
• Importance and change of project management in the digital age
• Elaboration of a practical project focusing on digitization using a specific company
• Toolbox for the implementation of digital topics
• Importance and change of project management in the digital age
• Elaboration of a practical project focusing on digitization using a specific company
• Toolbox for the implementation of digital topics
recommended or required reading
• Hoffmeister, Christian: Digital Business Modelling. Hanser (latest edition)
• Urbach, Nils; Röglinger, Maximilian (publisher): Digitalization Cases: How Organizations Rethink Their Business for the Digital Age. Springer (latest edition)
• 1-2 current articles from professional journals
• Urbach, Nils; Röglinger, Maximilian (publisher): Digitalization Cases: How Organizations Rethink Their Business for the Digital Age. Springer (latest edition)
• 1-2 current articles from professional journals
assessment methods and criteria
project
language of instruction
Englishnumber of ECTS credits allocated
5eLearning quota in percent
25course-hours-per-week (chw)
3planned learning activities and teaching methods
Blended Learning
