Sports, Culture & Event Management PT
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Critical Thinking in SCEM

level of course unit

first cycle, Master

Learning outcomes of course unit

The students will be able to:
- critically identify, evaluate and discuss the societal implications of sport, cultural and event offerings.
- identify the importance of human rights for sport, cultural and even management.
- evaluate and apply contemporary management strategies.
- analyze the societal consequences of digitalization in sport, cultural and event management.
- develop standards for critical evaluation of societal and technological advances.
- discuss ethical issues in sport, cultural and event management.
- develop a sense of responsibility and basic intercultural competences.

prerequisites and co-requisites

not applicable

course contents

- Human rights as managerial matrix (e.g. accessibility, participation and equality of all nations)
- Dimensions of diversity (incl. gender), representation and audience development in management strategies
- Changes in communication and information technology, world of work and markets as well as in power relations between key stakeholders, and their impact on sport, culture and events

recommended or required reading

Assmann, A. (2017). Menschenrechte und Menschenpflichten; Schlüsselbegriffe für eine humane Gesellschaft, Wien
Leisink, P., Boselie, P., Hosking, D. M., & van Bottenburg, M. (Eds.) (2013). Managing social issues: a public values perspective. Northampton, MA: Edward Elgar Publishing
Keys, B. (2019). The Ideals of Global Sport: From Peace to Human Rights. Pennsylvania (USA), University of Pennsylvania Press,

Journal of Management Value & Ethics
Gender in Management
Journal of Critical Media Studies

assessment methods and criteria

course paper

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eLearning quota in percent


course-hours-per-week (chw)


planned learning activities and teaching methods

integrated course

semester/trimester when the course unit is delivered


name of lecturer(s)


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recommended optional program components


course unit code


type of course unit

integrated lecture

mode of delivery